Building a Facebook page for professional or commercial reasons can be easy, however inviting guests to like your page could be equally challenging. You could have varied reasons why you would want your friends, colleagues, accomplices to have a look at your Facebook page once it is launched. One of the most common reasons is to gain popularity and thereby increase either customer base or fan base, depending on your line of work. But, how to invite all friends to like a page? One of the options available on Facebook page is to ‘Invite Friends’ as a drop-down list which you can see on your business page. Not only does it allow you to send invitations easily, but also gives you numerous options to choose from for customising your invite. Whether you choose to send a personalised message on
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Facebook ads are one of the most popular and inexpensive ways to promote a small business online. According to research from BIA/Kelsey LCM, 48 percent of SMBs (small and medium businesses) are using Facebook for advertising or promoting their business. Forty percent said they have a Facebook page just for their business. 1. Know Your Goals and Plan Around Them The first step is understanding what you want accomplish. Some goals could include looking to build awareness of your company or brand, and driving traffic to your web site. Promoting a specific event or generating sales are other common goals. To build awareness and grow your fan base (getting people to "Like" your page), there are standard marketplace ads. The ads point to your Facebook Page and allow users to "like" your pag
Read MoreFacebook is not just a social media for interacting with your friends. It is an important tool for increasing the profitability of your business as well. You can optimise your Facebook Ads now so that they get enough visibility and provide you with the returns that you were longing for. A lot of people give up too easily if their ads are not generating income; however, you need to understand that it takes some smart working and following basic tips to monetize yours. Here are some tips to create your Facebook ads in the most successful way possible. When you follow these, you will become a professional in no time. 1. Create different ad sets for the same ad When you are planning to post an ad on Facebook, you cannot expect different groups of people to react to it in the same way. So,
Read MoreThere are over one billion people using Facebook, showing a great potential for marketers, SEO agency professionals and brands to reach their target audience. The great thing about Facebook is that it's very large and active. People log into their accounts daily to check messages, like and share posts and communicate with people and brands. What really sets Facebook apart from the other platforms is its high-tech capabilities. One area that is worth looking into is the Facebook ads platform. This is a rich and powerful tool that can be used to get your content in front of people who are most likely to engage and convert. Paid advertising is still a thriving business, especially for brands that are serious about promoting their products and services. But as with any PPC campaign, you need
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